Business Simulation puts Learners in the Hot Seat

Business students -  Martin Wilks, Dorian Lower, Lisa Juson and Nikolay Vatahov

Learners on the Level 7 Postgraduate Diploma in Strategic Management and Leadership course at Herefordshire College of Technology have been putting their skills to the test with an interactive business simulation. The exercise uses real-life data from the US firm General Motors and learners manage the company for three fictional years over two days.

Andrew Snowcroft, Training Consultant from April Training, who has over 28 years of public sector experience, took the 6 groups through their paces challenging them to treat this simulation as they would a real business, managing not only considerable budgets but also the impact their decisions would have on worldwide employees, market and company image. “This simulation achieves a variety of objectives. It consolidates the course’s theoretical learning and tests ‘whole business’ decision making - so what impact one decision will have on multiple areas of the business. It also offers a safe environment for risk-taking and constructive criticism. It’s also a lot of fun.”

Lisa Duson, who progressed last year, from the College’s Level 5 Management course commented, "I really enjoyed the business simulation and feel it was a valuable learning experience. The simulation and class experience were really enjoyable and the instructor was very knowledgeable and up-beat. The simulation provided insights and understanding as to how a business runs, and this was complemented well by the business assessments and lectures already covered on the course. The class was more than worth the time invested and I highly recommend the experience."

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